Isis Mobile Wallet To Embed American Express Cards

NEW YORK, May 10, 2012.
American Express (NYSE:AXP) and Isis(TM), the mobile commerce joint venture between AT&T Mobility, T-Mobile USA and Verizon Wireless, today announced an agreement to make American Express’ U.S. Consumer, OPEN® Small Business and Serve Cards available in the Isis Mobile Wallet(TM). American Express Cardmembers will be able to shop, tap and pay with their mobile device equipped with Near Field Communications (NFC) technology, starting in Salt Lake City, Utah and Austin, Texas later this year.

Last year the American Express network joined the Isis Mobile Commerce Platform. Now American Express is adding its Cards to the Isis mobile wallet to connect its merchant network with Cardmembers and create a secure shopping experience. With a tap of their phone, the Isis Mobile Wallet provides Cardmembers with a secure way to pay and take advantage of loyalty programs, together with the service they expect from American Express.

“Now our Cardmembers and merchants can benefit from the ease and convenience of a tap-and-go experience on a mobile phone and still enjoy the benefits, services and support of American Express,” said Josh Silverman, President, U.S. Consumer Services for American Express.

Serve is American Express’ new digital payments and commerce platform and its addition into the Isis Mobile Wallet opens the door to new customer segments who can benefit from the service and security of American Express, without credit checks or monthly or annual fees. Serve extends the overall reach of American Express and provides a highly flexible and open platform that unifies online, offline and mobile payments into one single account. Serve account holders will be able to use the Isis Mobile Wallet at a later date.

“The relationship with American Express underscores our commitment to ensuring a flexible and inclusive platform that offers consumers choice in mobile payments while delivering new opportunities for merchants to connect with consumers,” said Michael Abbott, CEO, Isis. “Today’s announcement is testament to the vision and commitment of American Express to make mobile commerce a real and positive experience for their customers.”

The Isis and American Express agreement brings together leaders in the industry to build and grow the next generation of mobile commerce.